Thursday, 2 April 2015

Celebrate the 2015 Markie Award Winners!

Celebrate the 2015 Markie Award Winners!

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To promote best practices and celebrate the accomplishments of modern marketers in an ever-evolving industry, Oracle Marketing Cloud has announced the winners of the 2015 Markie Awards , presented at Modern Marketing Experience this week in Las Vegas.

Hosted by SVP and General Manager, Kevin Akeroyd, Andrea Ward, Vice President, Marketing and Adrian Chang, Senior Manager, Customer Programs at The Palazzo, the 2015 Markie Awards recognize marketers who are demonstrating leadership in their respective industries with creative, innovative, and effective campaigns that successfully utilize modern marketing techniques to deliver revenue to their companies’ bottom lines.

Now in its ninth year, the Markie Awards is an annual event that recognizes outstanding achievements in marketing across 20 categories.

Check out the full list of the 2015 Markie Award Winners (drumroll please!):

  1. Best Audience Creation – Dell Inc.

  2. Best Cross-Channel Marketing Program – Cetera Financial Group

  3. Best Data Activation – IHS

  4. Best Digital Marketing Ecosystem – Rockwell Automation

  5. Best Integrated Ad Campaign – CSC

  6. Best International Campaign – F-Secure

  7. Best IT-Marketing Collaboration – Dell Inc.

  8. Best Lead Nurturing Program – DocuSign, Inc.

  9. Best Social Campaign – LifeSize

  10. Brand Experience of the Year – Twitter

  11. post_middle

    Content is King – Thermo Fisher Scientific

  12. Customer Centricity – Lojas Colombo

  13. CMO’s Marketing Team of the Year – Penton

  14. Extraordinary Email – Telstra

  15. Going Mobile – Rautaruukki

  16. Metrics That Matter – FIS

  17. Most Creative Marketing Campaign – Eaton

  18. Revenue Growth – FIS

  19. Rookie of the Year – comScore, Inc.

  20. Modern Marketing Leader of the Year – Rhonda Wunderlin, Penton

Congratulations to all the winners and finalists. Keep up the great work by showing us how you execute on modern marketing musts!

Learn more about the 2015 Markie Award winners and read their stories here, and follow the Modern Marketing Experience Europe event discussion on Twitter with the hashtag #MME15.

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